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LCCC Catalog 2022-2023 
    
    May 31, 2025  
LCCC Catalog 2022-2023 [ARCHIVED CATALOG] Add to Bookmarks (opens a new window)

MKT 3210 - Introduction to Marketing


Credits: 3
Students investigate the marketing discipline, with a focus on the business environment, market potential of products and services, consumer target marketing, and advertising and promotion. Students develop a marketing strategy, emphasizing the overall customer experience.

Prerequisite: Completion of MGT 3210 .



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